Summary
The contrast could not have been clearer this week: On one hand, Gameplanet confirmed the closure of two of its most emblematic stores in Mexico City, a news story that shook the gaming retail sector and that many read as a symptom of a physical channel increasingly battered by digital competition. On the other, The Home Depot announced a 500-million-peso investment to open a new store in the State of Mexico, with a particular emphasis on accelerating its e-commerce. Two opposing moves, the same industry, the same moment: this is the most honest snapshot of what retail in Mexico is going through today.
Details
Walmart, meanwhile, is not giving up the center of the board. Its new pricing campaign has once again positioned it as the mandatory reference for self-service retail, the benchmark that all the others end up using to measure themselves, including Chedraui, which kept reappearing as a price barometer during the peak season for pozole ingredients and September consumption. Liverpool, for its part, played its own card with a late-night sale that revived the ritual of seasonal promotions, a format that continues to work as a magnet for both physical and digital traffic. IKEA did not stay behind either: between catalog novelties and rumors of expansion, the Swedish brand continues to remind everyone that furniture and home decor remain a category that is not losing relevance in the country. At the same time, Truper updated its 2026 national catalog in mid-September, a gesture that seems minor but reaffirms its place as the tool brand that dominates the imagination of the Mexican hardware trade. In parallel, premium shopping centers had their own chapter: Antara Fashion Hall drew attention with the opening of Vuori, the brand arriving in Mexico ready to challenge Lululemon's turf, while Antara as a whole gained visibility for its role as a showcase of accessible luxury brands in Polanco. Centro Santa Fe, for its part, made headlines again from a different angle: cost pressures and corporate demand in the area have turned it into a case study on how much it now costs to operate retail in one of the most coveted zones of the capital.
- 1On the other, The Home Depot announced a 500-million-peso investment to open a new store in the State of Mexico, with a particular emphasis on accelerating its e-commerce.
- 2At the same time, Truper updated its 2026 national catalog in mid-September, a gesture that seems minor but reaffirms its place as the tool brand that dominates the imagination of the Mexican hardware trade.
- 3Two opposing moves, the same industry, the same moment: this is the most honest snapshot of what retail in Mexico is going through today.
- 4Walmart, meanwhile, is not giving up the center of the board.
- 5Liverpool, for its part, played its own card with a late-night sale that revived the ritual of seasonal promotions, a format that continues to work as a magnet for both physical and digital traffic.
Conclusion
What this week leaves behind is an industry running at two speeds simultaneously: that of traditional retail, which adjusts, closes or restructures stores to survive cost pressure and the advance of online commerce, and that of premium and expansion-driven retail, which keeps opening stores, signing international brands and betting on e-commerce as an engine of growth. Walmart and Liverpool represent the strength of the giant that does not let up; Home Depot and Antara, the bet on growing despite the context; and Gameplanet, the reminder that not even brands with a strong identity are exempt from the harsh review of their physical presence. Mexican retail, in short, is not moving in a single direction: it is reinventing itself in several at the same time.