Penti took the lead in lingerie and beach fashion; the season collections the brand highlighted in its lingerie, socks and beach categories were the most talked-about development of the day. Suwen also strengthened its second-place position by updating its lingerie, loungewear and beach products on its collections page.
The rest of the competition is also lively. Mavi İç Giyim boosted its visibility by activating its new collection page, while LC Waikiki made its mark in lingerie with its newborn and pajama-focused products. Among global brands, Oysho saw strong demand in lingerie and beachwear, Intimissimi stood out in the premium segment, and Calzedonia attracted active interest in socks and beach products. Among domestic brands, Kom maintained its recognition in the lingerie and beach category, while Dagi appeared in seasonal searches for lingerie and loungewear. Penti's sub-brand Suwen Beach drew attention in searches for beach-specific products and collections.
In short, as the season enters its final stretch, both the updated collections of domestic giants and the premium options of global brands continue to keep demand alive in the lingerie and beachwear market.
Today's Ranking
| # | Name | Score | 24h | |
|---|---|---|---|---|
| 1 | S | Suwen | 95.2 | +9.2% |
| 2 | P | Penti | 93.5 | -3.6% |
| 3 | M | Mavi İç Giyim | 91.8 | +0% |
| 4 | A | Ayyıldız | 90.8 | +0% |
| 5 | L | LC Waikiki | 90.2 | +0.3% |
| 6 | O | Oysho | 88.1 | +0% |
| 7 | Y | Yeni İnci | 86.9 | +0% |
| 8 | I | Intimissimi | 86.4 | +0% |
| 9 | C | CALZEDONIA | 84 | +0% |
| 10 | S | Sedef | 83.6 | +0% |
The main developments shaping today's ranking.
Penti Sezon Koleksiyonu
İç giyim, çorap ve plaj ürünleri günün öne çıkan gelişmesi oldu.
Suwen Güncellemesi
Koleksiyonlar sayfasında iç giyim ve plaj ürünleri güncellendi.
Küresel Marka İlgisi
Oysho, Intimissimi ve Calzedonia talep görmeye devam etti.
Yerli Marka Takibi
LC Waikiki, Kom ve Dagi sezonluk aramalarda öne çıktı.