Omega reopened its boutique in Polanco and, with this move, took the lead in high watchmaking in Mexico. The opening in one of the capital's most affluent neighborhoods gives the brand a showcase that few firms can match.
Bvlgari arrived with its Octo Finissimo, a watch that once again dominated the conversation about luxury watches in the country, while Cartier regained prominence thanks to celebrity coverage around its models. Jacob & Co. continues to attract attention with extreme pieces tied to global figures, and IWC gained visibility with a limited edition featuring a hidden detail. Patek Philippe and Hublot maintain their presence in coverage of exclusive pieces, and Rolex remains the name that appears in nearly every wave of conversation about luxury watches. Longines and Vacheron Constantin complete a second group of brands that retain traction among collectors and specialized press.
What unites all these firms is the combination of iconic pieces, celebrities and limited editions, a mix that keeps the segment at the center of attention. The Mexican luxury watch market seems to move more on the desire for exclusivity than on price, and physical boutiques remain the space where brands win over the customer.
Today's Ranking
| # | Name | Score | 24h | |
|---|---|---|---|---|
| 1 | O | Omega | 95.1 | +9.4% |
| 2 | B | Bvlgari | 92.7 | +0% |
| 3 | T | Tissot | 91.9 | +0% |
| 4 | B | Blancpain | 91.7 | +0% |
| 5 | C | Cartier | 90.4 | +2.4% |
| 6 | A | Audemars Piguet | 89.7 | +0.3% |
| 7 | C | Chopard | 89.4 | +0% |
| 8 | J | Jacob & Co. | 88.3 | +0% |
| 9 | P | Panerai | 86.8 | +0% |
| 10 | I | IWC | 86 | +3.9% |