The battle for plastic cards in Mexico is entering one of its most tense moments: Nu is closing in on BBVA in the credit card conversation, while Banamex feels the pressure of relentless growth.
BBVA keeps its lead in card volume, but Nu has turned every move into news, and Plata, after a rapid rise, now competes neck and neck with traditional issuers. Santander and Banorte remain in the group of major issuers with recent promotions and comparisons. On the fintech side, Mercado Pago is betting on compatibility with digital wallets, Stori remains among the cards exposed to regulatory changes, and Klar stays under the watchful eye of those comparing digital issuers. Hey Banco, meanwhile, appears in comparisons of cards requested from a mobile phone.
The market is moving toward a scenario in which digital issuers stop being marginal alternatives. The rules on installments and credit limits being analyzed by authorities such as Banxico and the CNBV could reshape who gains ground in the coming months.
Today's Ranking
| # | Name | Score | 24h | |
|---|---|---|---|---|
| 1 | B | BBVA | 95.1 | +1% |
| 2 | B | BBVA México | 92.9 | +0% |
| 3 | N | Nu | 92.5 | +7.7% |
| 4 | B | Banamex | 91.8 | +2.3% |
| 5 | A | American Express | 89.4 | +2.1% |
| 6 | P | Plata | 87.1 | +0% |
| 7 | B | Banorte | 86.7 | +5.2% |
| 8 | M | Mastercard | 85.1 | +0% |
| 9 | L | Liverpool | 83.5 | +0% |
| 10 | V | Visa | 83.5 | +0% |